Notification branding helps a customer recognise who sent a message. Each queue or booking list chooses which name is shown in its SMS, WhatsApp, and email notifications: the Business name, the Location name, or the List name.
Open the list, choose Edit queue or Edit booking list, and select Notifications. Under Notification brand, choose the name customers will recognise and save the list. SMS may simplify characters that the channel does not support.
After changing the brand, create a test queue entry and a test booking. Check the sender information and wording in every enabled channel.
Branding does not replace clear message content. Include enough context for the customer to identify the visit, location, and requested action without exposing unnecessary personal information.